Plans from CAD $2,200 a month. Hours and deliverables in writing.
Month-to-month with 30 days' notice. You own the work and the accounts. If a plan is bigger than you need, we will say so.
Starter
One site, one market. Local and small B2B businesses that need the fundamentals done properly and reported honestly.
- Month 1: full technical, on-page and AI-readiness audit with a prioritised 90-day plan
- Technical fixes on your platform (or a tested ticket for your developer)
- 2 new or rebuilt pages a month, written to rank and to be cited
- Schema and rich-result implementation on templates
- Google Business Profile optimisation and review process (local plans)
- GA4, Search Console and Bing Webmaster set up, with AI-referral tracking
- Monthly report with what we did, what moved and what is next, plus a 30-minute call
- Digital PR and link acquisition
- Content refresh programme
- Multi-location or multi-language
About 20 senior hours a month · month-to-month
Growth
Businesses competing for commercial keywords across a region or country, or a site with hundreds of pages that needs a content engine.
- Everything in Starter
- 4–6 new or rebuilt pages a month plus quarterly refresh of the top 20 pages
- AI-search programme: answer-first rewrites, entity and brand-mention work, llms.txt, crawler access, AI-visibility tracking
- Digital PR: one data-led asset or study a quarter, pitched for links and mentions
- Conversion checks on the pages that get the traffic
- Fortnightly 30-minute call and a shared live dashboard
- Multi-language hreflang programmes
- Enterprise migrations
About 40 senior hours a month · month-to-month
Scale
Multi-location, multi-language or large catalogue sites, e-commerce, and companies replacing an in-house SEO function.
- Everything in Growth
- 10+ pages a month across templates, programmatic pages built to the scaled-content policy
- Migration and platform work (headless, replatforming, internationalisation)
- Two digital PR assets a quarter plus ongoing mention monitoring
- Weekly call, a named lead, engineering time for integrations
- Quarterly executive review with forecast and budget model
About 80 senior hours a month · month-to-month
Side by side
| What you get | Starter $2,200 | Growth $4,500 | Scale $8,500 |
|---|---|---|---|
| Senior hours per month | ~20 | ~40 | ~80 |
| Technical audit + 90-day plan | ✓ | ✓ | ✓ |
| Technical fixes / tested tickets | ✓ | ✓ | ✓ |
| New or rebuilt pages per month | 2 | 4–6 | 10+ |
| Quarterly refresh of top pages | – | Top 20 | Top 50 |
| Schema and rich results | Templates | Templates + custom | Full |
| AI-search programme (crawlers, answer-first, entities, llms.txt, citation tracking) | Setup | Full | Full + monitoring |
| Digital PR assets per quarter | – | 1 | 2 |
| Google Business Profile / local | 1 location | Up to 5 | Unlimited |
| International / hreflang | – | – | ✓ |
| Migrations and platform work | – | Advisory | ✓ |
| Reporting | Monthly + call | Fortnightly + dashboard | Weekly + exec review |
| Named lead | ✓ | ✓ | ✓ + engineer |
Add-ons and one-offs
| One-time full audit and 90-day plan (no retainer) | CAD $1,800 |
| Site migration protection (pre/post crawl, redirect map, monitoring) | from CAD $3,500 |
| Extra page or article, written and implemented | CAD $450 |
| Digital PR asset (study, tool, dataset) with outreach | from CAD $2,500 |
What is never in the price
- Paid links, PBNs or link packages. They are a Google spam policy violation and the risk is yours, not ours.
- Scaled AI content. Hundreds of thin pages a month get sites demoted. We publish fewer, better pages.
- Rankings guarantees. Anyone selling them is guessing with your money.
- Locked accounts. Search Console, GA4, GBP and your CMS stay in your name from day one.
Pricing questions
Why does SEO start at $2,200 a month?
Because that buys roughly 20 senior hours, which is the minimum needed to audit, fix, publish and report properly for one site. Cheaper retainers are usually junior hours, templates and reports nobody reads.
What happens in month one?
The audit and 90-day plan (technical crawl, Search Console and analytics review, competitor and AI-citation gap analysis), the first round of technical fixes, and tracking set up. You get the plan in writing by week two.
Can I start with the one-time audit?
Yes. The one-time audit and 90-day plan is $1,800 and is credited against month one if you start a plan within 60 days.
Do you charge for tools?
No. Crawlers, rank and AI-visibility tracking, and reporting tools are included. Ad spend, if any, is separate and paid directly by you.
Can we pause?
Yes, with 30 days' notice, and you keep everything built to that point. Most clients who pause come back before a competitor catches up, but it is your call.
Not sure which plan? Book the call.
We will crawl your site first and recommend the smallest plan that can move your numbers.